Synanim projects may be designed to create vision and mission statements, discuss key ideas, spark leadership development, and to research opinion. Whatever the emphasis and goals, participants consistently find the Synanim experience rewarding and fun. The process motivates deep listening, creative thinking, and commitment to outcomes by enhancing individual communication skills, initiative, and empathy.

Synanim has engaged as many as 13,000 people for a single, team-building and leadership development event that created a values and vision statement. It can cost-effectively serve any group size, from dozens to millions.